WOWA Little History
Founded in December 2001 in Covington, Louisiana, Paul Ballard had a dream for a restaurant that would connect with a broad segment of the casual dining market. He began by putting together a team he could count on; his brothers Steven and Scott. With hard work, vision, practical experience and commitment to customer service, the Ballard brothers developed WOW Café.
Together, through research of industry and market trends they put their idea into action. They drew on their background as successful franchise owners of two different food service companies. With the advice of experts, they created a menu targeting families and young professionals. Award-winning chef George Rhode IV and New Orleans’ own Chef Paul Prudhomme helped create recipes for WOW Café’s first proprietary sauces and spices. The result captivated restaurant-goers from around the globe.
Award-Winning
Wings and Sauces
Over the years, WOW has grown to over 55 locations in more than 25 states creating loyal fans of New Orleans flavor. The menu has evolved over time but the award-winning signature sauces and made-from-scratch spice rubs have continuously won awards for Best Wings in New Orleans - 8 Years in a Row!
Customers have also grown to love other WOW classics as well - including fresh, never frozen chicken tenders, wraps, chopped salads, burgers, and our world famous Ranch, all served with attention to detail and a focus on solid customer service.
